Press Release

Aug 24, 2020

New contest seeks creative ways to encourage masks in Miami during COVID-19

New contest seeks creative ways to encourage masks in Miami during COVID-19

Oolite Arts to award $12,500 to filmmakers for short PSAs through Masks-Up Miami

Aug. 24, 2020 (MIAMI BEACH) – You have up to one minute to convince Miamians to mask-up and help prevent the spread of COVID-19. How would you use it?

Oolite Arts today is asking the city’s film community to create a Public Service Announcement, or PSA, to help stop the spread of COVID-19. The rules are few. Oolite is asking filmmakers think big, think out of the box and think Miami.

The PSA’s are welcome in English, Spanish and Creole.

“In our toughest moments, like the ones we find ourselves in today, artists often lead the way. We hope their Miami PSA’s will make a difference in the fight against COVID-19,” said Dennis Scholl, president and CEO of Oolite Arts.

The CDC has said that wearing masks is key to stopping the virus’ spread.

Local filmmakers can pitch their ideas for a 30 – 60 second PSA, in a brief online application, until Sept. 8. A diverse jury of experienced filmmakers and local leaders will select the best ideas, and the top five award recipients will receive $2,500 each to produce them. The winning spots will be unveiled online in October.

The Lynn and Louis Wolfson II Family Foundation is generously providing funding for this program.

Learn more and apply at

About Oolite Arts
Oolite Arts helps Miami-based artists advance their careers and inspires the cultural community to engage with their work. Established in 1984, Oolite Arts is both a community and a resource, providing visual artists with the studio space, exhibition opportunities and financial support they need to experiment, grow and enrich the city. Through its educational programming, Oolite Arts helps Miamians learn about contemporary art and develop their own artistic skills. For more, visit


Marika Lynch, [email protected], 305-898-3595
Images and video available upon request